Companies exploring opportunities in low-income markets often struggle to get access to market data and develop a deep understanding of their target group. What are best practice approaches to obtain market insights on the BoP? How can we fill the gaps in the current data and research landscape?

Join Endeva for Exploring Low-Income Markets: Market Research at the Base of the Pyramid on Sept. 10, an interactive workshop designed to help you get the most out of your market research in low-income markets. Limited space still available! 

News