Energize the BoP! - Energy Business Models for Low-Income Markets
1.6 billion people still lack access to electricity, above all in Asia and Africa. The market for energy efficient products is even bigger. European companies are leading providers of technologies that can improve the quality of life for bil- lions of people at the base of the global income pyramid (BoP) and boost productivity.
What is missing are business models that can deliver these products and services profitably. Doing business in the slums and villages of the developing world is challenging. With this workshop, companies will learn to develop sustainable business models that can strengthen their CSR engagement and build future growth markets.
To provide technology providers, energy providers, and consultants with options for designing energy business models specifically suited for low-income markets. The “Inclusive Energy Business Model Generator” is a new tool based on in-depth empirical research from more than 30 case studies.
The workshop is structured around two main sessions:
- Customer interface: participants identify challenges and solutions for organizing the sales, payment, service and end of product use processes.
- Development process: participants plan their requirements of four critical resources - market understanding, funding, human resources and product - from the design to the implementation and finally the growth phase.
Besides, participants learn about other relevant topics for creating inclusive energy business models, including
- How to get access to the carbon market
- How to deal with the political environment
- How to collaborate effectively with partners
Workshops are highly interactive and adjusted to participants' needs and expectations.
Previously Held Energize the BoP! Workshops
The Energize the BoP! Workshops have been held in the past at the following locations:
- Germany, Berlin December 2010; 1 April 2011, 1-2 December 2011 - held by Endeva and hosted by GIZ
- Nicaragua, Managua 19 January 2012: held as part of Rio12 conference, put on by partners from MicroEnergy International
- India, New Delhi 26 April 2012: held as a side event at the Asia Competitiveness Forum, hosted by GIZ and facilitated by Energy Director Clau Knobloch